The Mahindra Group's foray into the two-wheeler segment began with the acquisition of the business assets of Kinetic Motor Company Ltd. (KMCL) extending Mahindra's heritage and pedigree into the two wheeler space. The Two Wheeler Sector of Mahindra will design and market a full range of scooters and motorcycles for the Indian and global markets. Thus, establishing a robust and end-to-end two-wheeler business in every segment of the industry. The company has a state-of-the-art manufacturing facility at Pithampur, near Indore in Madhya Pradesh. The plant, products and processes are ISO 9001 certified from DNV.
Mahindra & Mahindra's stringent quality standards, which are a part of its consumer centric approach, will be reflected in all its products. The company uses the design and engineering services of its affiliates including the Italy based Engines Engineering. This ensures product development work that delivers technologically superior products with latest styling to its valued costumers. Engines Engineering offers specialized services in the area of motorcycle & scooter design and development. Some of the names associated with Engines Engineering include Ferrari, Ducati, Honda, and Yahama. The motorcycles developed by Engines Engineering have indeed made a mark in the Moto GP Circles.